Thursday, July 11, 2002


I'm becoming quite tired of folks complaining about the bandwidth limits on mac.com. Maybe this is just an unfortunate side effect of the dot-stupidity bubble of the last 5 years, but do people really expect Apple (or anyone else) to provide unlimited bandwidth for free??

Bandwidth costs money. It may be cheap, but serving bytes still has a cost associated with it. The more bytes, the more cost. Past a certain magnitude of bytes, the cost increases exponentially.

If Apple did not limit the amount of bandwidth available to mac.com user's, mac.com could easily grow to consume all available bandwidth and all of Apple's money.

Does that make business sense?

Didn't think so.

Even the customer's that pay for extra storage should expect to be subjected to a bandwidth limit.

If this is a problem for you, pony up the dough for a real hosting service that provides the bandwidth you need.

You get what you pay for and you give what you got.

Apple cannot afford to pay for unlimited bandwidth and, therefore, cannot offer unlimited bandwidth to the mac.com community.

Is that so unreasonable?
6:44:00 PM  pontificate